ΰ΄Dating can be challenging, and while we can all appreciate a romantic dinner, the quest for love can also be exhausting. Perhaps that's why sugar dating has become a new norm in relationships. Sugar babies and sugar daddies find each other, and there's no need to beat around the bush - it's a mutually beneficial relationship from the get-go. Sugar dating has become increasingly popular, with more and more people turning to sugar-baby websites to find a suitable partner.